Nike’s Simply Awesome Commercial – Why Advertising is so Important

May 24 5 Comments Category: Advertising, Messaging

The next time I get into an “advertising vs. PR” debate, I’ll have this commercial handy to show why it’s not an either-or situation.    Just watch it this great story with a strong message – told only the way a commercial format can tell it…and then leveraged by PR the way only PR can leverage it. 

Click here for the press release.

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  1. http://bit.ly/9eBa0v

    Independent (UK) article touches on some of these issues (and mentions the Coke piece at the end).

    gbm22 4 June 2010 at 4:41 am Permalink
  2. http://bit.ly/9eBa0v

    Independent (UK) article touches on some of these issues (and mentions the Coke piece at the end).

    Guest 4 June 2010 at 9:41 am Permalink
  3. Nice..article..I enjoyed a lot..the advertisement being the first to mass communicating for the great personality..especially in the sports…I agree with you.keep sharing.

    B2B Marketing Tools 7 August 2010 at 6:10 am Permalink
  4. Gemini7521 13 October 2010 at 6:57 am Permalink
  5. How long has this blog been around? I have been searching for this kind of information for the past week and a half.

    UGG Boots UK 13 November 2010 at 8:41 am Permalink

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